And that name and badge make a difference to buyers. Behind the creation and evolution of automotive emblems there’s often tradition, folklore and mystery. So we’ve compiled the history and meanings ...

Just like Hyundai, the South Koreans from Kia used to have a pretty simple logo on their cars. For a long time, the symbol that adorned car hoods was a simplistic iteration of the company's name ...

When talking about famous car brand logos, one could argue that McLaren’s logo is up there with Audi’s four rings, BMW’s ...

There are a lot of tropes and clichés in the automotive industry ... If you're an enthusiast, you'll be able to name two horse-based logos off the top of your head, maybe three if you think ...

The Baojun car logo features a sleek, stylised horse, reflecting the brand's name, which translates to "treasured horse" in Chinese. Its modern silver horse logo design encapsulates the brand's ...

Any muscle car enthusiast will certainly recognize ... But the last-minute logo and the Hellcat name came to be signature moves by Dodge in making these muscle cars historic additions to its ...

For the global automotive industry, the past decade has ushered sweeping change not only on the technological front but also in the presentation of their brand logos. It’s a design trend adopted ...

Today, every design element, from logos to colours and textures, reflects a commitment to sustainability and purpose. Automotive brands are moving beyond aesthetics, embedding their ESG values ...