Retail media’s AI arms race: its platforms v. advertisers
At Shoptalk 2025, the glitz of AI demos masks a deeper tension: who controls the intelligence driving your ad spend? Jeremy ...
Unite.AI4d
AI is Rapidly Reshaping Brand Connectivity and Marketing
Over the past three decades, the advertising and marketing industry has undergone a profound transformation, largely driven ...
An Nvidia exec explains how CMOs are using AI to get the most out of their ad budgets
Major brands like Delta and Mars are embracing AI tools like digital twins and tapping into spiking neural networks.
15 Innovative Ways Brands Can Leverage Sound In Marketing
The right audio cues can create instant brand recognition, arouse emotions and enhance immersive experiences across digital ...
Next-Generation Advertising: Smart Glasses And AI-Driven Engagement
The future of information and advertising will no longer be something we hold in our hands—it will be something we see ...
Campaign India21d
From TV to OTT: Redefining brand advertising with AI and personalisation
The advertising landscape is transforming as brands are moving away from traditional TV to embrace the precision of OTT platforms. While linear TV once dominated, AI-driven insights transform how ...