To counteract banner blindness, marketers turned to native ads, which seamlessly integrate with the content and style of a website to create more cohesion, raising the standards of ad design and ...

Banner ads often promote products, services, events or brand awareness. The success of an ad depends on factors such as design, placement and relevance to its target audience.

but now a new ad format is bringing even more. A new section of the Google TV homescreen has appeared in recent weeks with a multi-purpose design. A banner showing up underneath the “Continue ...

Business Insider reports that banner ads will now run atop the story and home pages online and in the dedicated app. These will be served up globally through the Google DoubleClick Ad Exchange and ...

Along with lists, quizzes, and cat videos–and, more recently, breaking news–BuzzFeed has long been known for its refusal to host those annoying banner and square ads that clutter the pages of ...