Imagine stepping into a zoo where the animals are only half the story—where the air hums with the excitement of discovery, ...

Many international travelers admit they would prefer to use an eSIM had they known about it, and providers such as aloSIM are working towards increasing consumer awareness by crea ...

But so can practice. A new project from Carnegie Mellon University researchers aims to make that practice easier by studying whether virtual and augmented reality (VR/AR) can simulate stressful ...

This article explores how businesses can leverage QR codes and augmented reality to enhance direct mail marketing campaigns.

In our digital and social media themed month, Rodica Ceslov highlights how pharma is exploring the use of QR codes in its packaging. The pharmaceutical industry is hoping for the same remarkable ...

Though no sportsbook promo code is required, there are a few terms to note before claiming this offer: This Arkansas sportsbook bonus is only for new Betly customers. A minimum deposit and wager ...

To combat this trend, the Drugs Control General of India passed an act requiring 300 of the country’s top-selling medicines to include QR codes on their packaging. These codes promote ...

AR and VR: Ready for the Spotlight One thing marketers know to be true is that omnichannel presence will continue to reward brands. With that in mind, augmented and virtual reality (AR and VR) may ...

Fresh Air Fresh Air from WHYY, the Peabody Award-winning weekday magazine of contemporary arts and issues, is one of public radio's most popular programs. Hosted by Terry Gross and Tonya Mosley ...

Extract one time password (OTP) secrets from QR codes exported by two-factor authentication (2FA) apps such as "Google Authenticator". The exported QR codes from authentication apps can be captured by ...

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Consumer smart glasses come in two main types: AR and VR. Both of these technologies make interacting with digital content a completely new experience, but in very different ways. AR smart glasses ...