News

Minecraft' executive Harry Elonen analyzes 'A Minecraft Movie' box office success and transmedia strategy at SXSW London ...
A Minecraft Moviehas become a massive box office hit for Warner Bros. Despite early criticism when the first trailers dropped, the video game adaptation has easily become one of the most-talked ...
Factor in its equally impressive international ... so you might be wondering why I’m invested in “A Minecraft Movie’s” success. In a world where more and more people default to “I ...
Once you factor in marketing and promotional ... carry a cinematic storyline and pull in massive crowds. The success of A Minecraft Movie is setting a new standard. Hollywood has often attempted ...
The recent Lilo & Stitch and A Minecraft Movie are proof that Hollywood would be more selective with IP adaptations and lean ...
Barbie was destined to be a commercial success from the start, given its star-studded cast and talent behind the project, but Minecraft ... Nowadays, movie ratings aren’t a huge factor to ...
A key factor, executives said, was the involvement of Mojang Studios, the Stockholm-based developer behind “Minecraft,” which promoted the movie heavily, including with activations in the game ...
Bock says A Minecraft Movie's success is also the result of studio ... "The success of video game adaptations come down to a variety of factors, but most importantly, these are vibrant myths ...