Using an experimental technique called "Oz," researchers stimulated the human retina such that people saw a brand-new color.

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Depending on what combination or pattern the cones are activated when subjected ... 0"), based on the Oz's 3D color map was discovered. The new color is described as a blue-green color with ...

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By applying these doses in just the right spatial pattern to only activate people’s M cones—something that isn’t naturally possible—they’ve figured out how to produce the perception of a ...

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These conditions damage light-sensitive cells in the retina called photoreceptors -- the "rods" and "cones" that convert ... bipolar and ganglion cells in patterns matched the shapes projected ...