Consumer analytics and advertising platform CivicScience has formed an industry initiative to provide ongoing analysis of ...

Data collection company Paradigm Sample has agreed a strategic partnership with global brand consultancy Interbrand covering services around brand value.

Media evaluation firm Comscore has expanded its partnership with Yahoo Demand Side Platform (DSP) to add Comscore’s audiences tool to Yahoo’s targeting suite.

From the importance of the Python computer coding language in research to building AI-ready teams, Alexandra Kuzmina reports from this year's ASC conference.