A fizzy experiment in sonic seasoning, 7UP’s Spotify campaign taps science, culture, and Gen Z cravings to reshape FMCG ...

Whilst smaller ad networks reshape the mobile ad landscape with high returns, X’s reliance on gambling and adult content ...

Or is this just another dead end? The party seems to be over, writes Ian Whittaker, as Chinese ecommerce giants scramble amid ...

There are moments when Ad Nut encounters a campaign and thinks, “Ad Nut has absolutely no idea what’s happening here—but ...

Google has announced it will no longer be rolling out its ‘user-choice’ button, meaning third-party cookies in Chrome are ...

WPP is offering free Friday lunches to encourage employees to return to the office, as part of a new return-to-office policy ...

Brands are increasingly exploring the lucrative potential of advertising in space, with companies like StartRocket pursuing ...

The campaign was done by global design studio Koto and is featured in digital, physical, and live touchpoints.

Pocari Sweat's chuckle-inducing horror comedy ad for Ramadan featuring influencer Farid Jaidi gave it an edge over the ...

Agency group is “extremely confident” it will hit annual growth forecast, expected to be between 4% and 5% in 2025 ...

The Jakarta event brought together marketing leaders to discuss the future of the industry, from AI and DTC to consumer behavior and local brand strategies.