Learn how to implement value-based pricing to skyrocket your profits, attract better clients, and grow your business. Get expert tips and real-world examples.

Let's address the elephant in the room: Marketing has a reputation problem. And if we're being honest, it's not entirely undeserved. For decades, businesses have pushed the boundaries of ethics to ...

Suddenly, one catches your eye. The packaging is sleek, eye-catching, and somehow… speaks to you. Before you know it, you're reaching for it, even though you've never heard of the brand before. That, ...

Learn how to crush your competition with our guide to competitive analysis. Discover strategies to outsmart rivals and skyrocket your business. You're here because you want to dominate your market.

Master the art of brand name creation with our guide. Learn psychological tricks, avoid pitfalls, and design names that captivate an audience. When I first started Inkbot Design, my branding and ...

Discover the top 5 best monitor calibration tools for designers. Boost colour accuracy, improve workflow, and deliver flawless designs to clients. Trust me, I've been there. As a designer, I sent a ...

Learn how to create an effective marketing technology stack without breaking the bank. Discover key components, implementation tips, and ROI maximisation strategies. Let's face it: The world of ...

Discover audience targeting strategies to boost your business. Learn to identify, understand, and reach your customers without breaking the bank. You've just launched your dream business. The ...

SEO basics to skyrocket your website's visibility. Learn keyword research, on-page optimisation, and strategies to outrank competitors on a budget. SEO isn't rocket science. But it's not a walk in the ...

Your marketing efforts are about as targeted as a drunk bloke throwing darts. Blindfolded. 🎯 Don't take it personally – we've all been there. Pumping out generic ads like there's no tomorrow, praying ...

Discover 7 B2B branding trends. Learn how to build a powerful brand on a budget, with strategies from personalisation to thought leadership. You're sitting there thinking, “B2B branding? Isn't that ...

Discover 20 types of marketing to skyrocket your business growth. From content to neuromarketing, learn how to connect with customers. Marketing can feel like a bloody maze. One minute, you're pouring ...