McDonald’s, the world’s largest restaurant company, announced that it will no longer set “aspirational representation goals.” ...
Meta Platforms Inc. elected three new directors to its board, including Ultimate Fighting Championship CEO Dana White, one of the media industry’s most influential executives and a high-profile ...
Publicis Groupe implemented cuts within its diversity, equity and inclusion teams at the end of last year—both at a holding ...
As part of the transaction, Disney will fold its Hulu + Live TV business into Fubo, creating a new venture that will be 70% ...
German engineering and technology company Bosch will air its first Super Bowl commercial, the company announced Monday at a ...
During CES, NBCUniversal will kick off sales efforts for its 100th-anniversary slate, which includes the 2026 Super Bowl, ...
Disney is evolving how it sells live sports to programmatic advertisers on its streaming platform by creating a new ...
Among today’s creative highlights, Kia orchestrates a sweet marriage proposal in Times Square on New Year’s Eve; MilkPEP appeals to gamers through an unlikely therapy session; and Outback Steakhouse ...
Universal Ads from Comcast’s FreeWheel aims to compete with tech giants in aggregating inventory for first-time TV marketers.
To kick off 2025, Ad Age asked industry leaders to share their predictions on all things advertising and creativity.
Nearly 2 in 3 Americans (63%) say that improving their diet is “frequently” one of their New Year’s resolutions, according to ...
From AI to personalization, older creativity and a renewed focus on DEI, here are trends ad leaders expect (and hope) will come into play in 2025.