Bumblebee joins Prime, Grimlock, and Megatron later this year for $1,299.

Robosen is back as they return to the world of Transformers with a new Auto-Converting Robot as G1 Bumblebee is ready for ...

According to our Benjamin Abbott, "It's hard not to sit back in awe" when looking at the mighty Lego Optimus Prime in all his ...

Lego's 1,508-piece Optimus Prime model can transform into a truck, which makes it one of the coolest Lego builds around.

Transformers collaborations have involved various crossovers with other brands, including the Be@rbrick franchise by MediCom Toys. The latest of these gives Optimus Prime his latest ursine design ...

Teeturtle has brought their newest line of Plushies, Transformers, to Walmart. There is a Optimus Prime and a Bumblebee ...

Nucleon Quest Super Convoy is supposed to represent Optimus Prime in a unique color scheme for a special mission. This sees the Super Ginrai toy recolored in black with some blue highlights ...

PAWTUCKET, R.I.--(BUSINESS WIRE)--Hasbro, Inc. (NASDAQ: HAS), a leading games, IP and toy company, today announced that Transformers One Power Flip Optimus Prime (Orion Pax) – an action figure ...

An Optimus Prime toy is not complete without its trailer, which makes the recently-released LEGO set 40803: Optimus Prime Robot & Vehicle feel lacking. Released recently on 1st March into LEGO’s ...

Hasbro is bringing the heavy artillery to the annual New York Toy Fair. For their showcase ... team-ups they desire with favorites like Optimus Prime, Megatron, Bumblebee, Mirage, and more.