This has forced the brands we once knew as “core brands” to reconsider their entire business models. The repercussions of this shift have led to store closures, layoffs and a significant pivot toward ...

2025 has already set itself up as the year of the bankruptcy, with fashion brands being hit particularly hard by filings and ...

With social media catching on in rural India, consumer brands have started investing 30-35% of their influencer marketing budgets beyond metro cities. However, the cultural disconnect between the ...

Kendrick Lamar has been named a brand ambassador for Chanel, the fashion house confirmed Monday via Business of Fashion. In making the announcement, the Grammy and Pulitzer prize-winning rapper ...

Warheads has a new sour candy headed out that promises to be unlike anything else from the brand. The famously sour candy company recently unveiled a new lineup which it said to combine "the ...

Sidharth Gupta, Chief Executive officer (CEO) of Treebo Hotels, is counting on Accor's portfolio expansion along with expanding properties under brand Treebo. The company is targeting 200-300 ...

Royal Paper, the company behind Earth First, SuperSoft, Platinum, and EcoFirst paper products — including toilet paper, tissues, napkins, and paper towels — has filed for Chapter 11 bankruptcy ...

With countless CBD brands on the market today, you may be wondering where to begin. We did the research so you can make an informed decision. Here, we share our picks of the top CBD brands in ...

The full impact of the newly announced tariffs on imports is still uncertain, but to help our readers sort through the mess, the Strategist will be keeping an eye on any brand announcements in ...

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