Apple Inc. is facing criticism from investors and analysts who argue that the company’s once-revered innovation engine is ...

Apple’s first quarter results modestly exceeded Wall Street’s expectations, but the market responded negatively amid ...

Tim Cook says Lewis Hamilton’s life story is set to inspire millions in a powerful new documentary backed by Apple.

Apple Intelligence is the name of Apple’s effort in Artificial Intelligence. The company says it “draws on your personal ...

It is well known that Tim Cook is not a "product person". In day-to-day business, he is said to leave decisions on new ...

A Today at Apple session with the makers of Apple TV+ hit "Severance" was capped by a surprise visit from Tim Cook and Brad ...

Apple CEO Tim Cook and Brad Pitt surprised fans at the company's Fifth Avenue flagship store over the weekend to promote the ...

Apple CEO Tim Cook and actor Brad Pitt took the stage to promote the upcoming Apple Original Film F1 The Movie.

There was a time when Apple TV+ was very much the underdog of the streaming world — easy to overlook, given how infrequently ...

Learn how Apple alumni like Jobs, Fadell and Ive founded NeXT, Pixar, Nest and OpenAI and reshaped the tech world.

WWDC 2025, but low expectations and resilient progress highlight a tactical buy opportunity. Click for my AAPL update.

Steve Jobs died 14-years ago yet his shadow looms large over Apple Park, the tech titan’s headquarters in Cupertino, ...