But the latest beauty trend to go viral doesn't want us to follow a tutorial. No, the "conservative girl" makeup trend wants ...

Millie Bobby Brown doubled down on her recent Y2K aesthetic with an epic bleach-blonde look for her 21st birthday ...

I have fine hair, and it’s hard not to burn with envy when a friend tells me they only have to wash their hair “once a week or so.” As I have smaller, less porous strands of hair (which ...

The Standard's journalism is supported by our readers. When you purchase through links on our site, we may earn an affiliate commission. It may once have been hidden with dye (Grandma’s purple ...

Learn more As a beauty writer with dry hair, my 5 years of experience have shown me that choosing the best shampoo for dry hair is no easy feat. I've tested numerous formulas and spent many hours ...

The "Wildflower" singer graced the red carpet in one of TikTok's hottest trends: the fisherman aesthetic ... As for beauty, Eilish's black hair was styled in a low bun with face-framing strands ...

She is known for discovering the coolest niche beauty brands from around the world, really good hair day tips, and best-in-class travel and spa guides.

Artificial food dyes such as Yellow 5 provide no nutritional value, serving solely an aesthetic purpose. According to experts, however, not only do they provide no benefits, but they also have been ...

Hair loss on legs may result from multiple causes, including alopecia, friction, injuries, skin infections, or circulation problems. When you think of hair loss, also known as alopecia, you’re ...

When to skip: This one can get lost in texting; on small screens, it’s easy to mistake for the yellow heart ... It can also be used in aesthetic posts, paired with other white emojis.