Here's the story behind Arby's record-breaking commercial, how it made marketing history, and what inspired the creative and ...

Thomas “Racer Tom” Hart of North Ogden has spent the better part of his retirement on the ski slopes — and setting world ...

A group of pickleball enthusiasts are attempting to set a new Guinness World Record for the longest marathon playing pickleball. The goal is 36 hours of pickleball matches, and it's raising money ...

Penn State Behrend researchers believe they have broken the Guinness World Record for longest time spent in virtual reality. Lauren Cass spent 55 hours in VR, exceeding the previous record ...