Every day consumers are confronted with countless logos but remain mostly ... the company believed, was to make the suites seem like a good option for younger business travelers who may not ...

As the saying goes, you don't get a second chance to make ... logos should exude authenticity. Customers crave what's real and genuine. A logo that looks like clip art demeans your business. A ...

We upload some 3 billion images online each day. We make most of these photos on smartphones and use these devices to document everything from gym progress and our loved ones to a memorable meal.

Pepsi’s “weird” 2008 logo and “normal” 2023 logo [Images: PepsiCo] Of all brands, Pepsi seems among the least likely to go for normal. As the perennial challenger to industry leader Coca ...

“The first thing I started on with Steve was designing the logo ... makes people think in a different way. It’s a real powerful thing, and it becomes more powerful when you can be good ...