Imagine walking through a bustling city street, and with just a glance at your smartphone, you unlock layers of history hidden in plain sight. Or picture donning sleek glasses that overlay digital ...

This article explores how businesses can leverage QR codes and augmented reality to enhance direct mail marketing campaigns.

Everyday situations can sometimes feel like big stressors, whether it's delivering an important work presentation, attending ...

Imagine stepping into a zoo where the animals are only half the story—where the air hums with the excitement of discovery, ...

RIT students and faculty are embracing extended reality (XR), virtual reality (VR), and augmented reality (AR) by creating ...

Critics say students may get distracted in classrooms and use their devices for other purposes. Read more at straitstimes.com. Read more at straitstimes.com.

With the help of AR virtual analysis, UEFA Technical Observer Rafa Benítez explains how UEFA Champions League teams work ...

There have been some exceptional games made to show how VR can really increase player immersion and suspension of disbelief.

Virtual reality (VR) apps can transport you anywhere. From computer-generated environments to the real world, VR apps offer something a bit different. They can be used for data visualization and ...

This is different from virtual reality (VR), which immerses the user in a different ... and track all movements of real-world objects. A good example of this is an app that allows you to plan for (and ...