In a world where consumers are drawn not just to products but to the stories behind them, branding has evolved into an art ...

Made from a simple cream cotton-canvas and emblazoned with the hotel's bright red branding, it's more of a status symbol than ...

For Diageo, Trophy House represents an opportunity for connection with a targeted audience. As with any experiential marketing effort, the real challenge is in measuring effectiveness beyond ...

“VPR” followed the employees of Lisa Vanderpump ... And for me, a designer, to have the luxury to create this beauty, it’s a very important part of the show.” Vanderpump, who starred ...

The supplier claimed that the bag makers receive a minimal profit margin, while the luxury brand retains the majority of the profit due to its logo and branding. "More than 90 per cent of the ...

Tuesday’s podcast episode offered more insight into Vanderpump’s friendships with the now-former VPR cast. “I have a great relationship with Schwartz. I think he’s truly a lovely ...

BYD’s first ultra-luxury electric sedan hit the market on Thursday at an even lower price than expected. The Yangwang U7 packs nearly 1,300 horsepower from four electric motors, is loaded with ...

Luxury travel can take many forms — whether it’s a once-in-a-lifetime bucket list adventure or a destination made famous by social media. Some travelers seek meaningful, immersive experiences ...

Details of the Settlement Agreement Under the terms of the Settlement Agreement: Settlement Payment: POP Vapor will pay VPR Brands $30,000 within 14 days of the effective date of the Settlement ...

Electric vehicle (EV) buyers proved to be a frugal bunch late last year, with sales of EVs from luxury automotive brands declining some 5% year-over-year in the fourth quarter of 2024, according ...

BofA analysts, led by Ashley Wallace, said in the Thursday note that the retail trend of leaning toward subtle, logo-less designs has hurt the luxury industry. "'Quiet luxury' is still in fashion.

Before cocktail hour, I asked Scott a question that generates countless headlines, but few concrete answers: What is luxury in fashion today? Is it a $910 quarter-zip fleece? A $20,000 Hermès Birkin?