Now, Sour Patch Kids, a brand known for its unique collabs and innovative flavors, has revealed its latest creation and it's unlike anything we’ve ever seen before. Sour Patch K ...

Mondelez is giving its Sour Patch Kids candy a glow-up. A version of the brand will contain a flavorless turmeric-extract “confetti” so it gives off a fluorescent glow under a blacklight.

Each SOUR PATCH KIDS Glow Ups candy is layered with special edible confetti that emits a fluorescent glow when under a blacklight due to the use of turmeric extract. While turmeric powers the glow ...

The brand's latest innovation features edible confetti containing turmeric extract, which gives it an unforgettable glow EAST HANOVER, N.J., March 4, 2025 /PRNewswire/ -- The SOUR PATCH KIDS brand is ...