Inspired by the vibrancy of a tropical oasis, Stanley's new hues include sophisticated stripes in Cornflower Cabana Gloss and Peach Whip Cabana Gloss, timeless tones like Cream Rose Gold ...

The newest variant of "preppy," led mostly by Gen Alpha over the last year, refers to bright clothing, lots of pink, and specific accessories like ribbons, bowties, and Stanley water bottles.

preppy is “used to refer to a particular aesthetic that involves girly, bright-colored clothes and popular name brands, such as Lululemon and Stanley. It’s very similar to the definition of ...

So what does it mean now? According to Gen Alpha, preppy looks a lot more lax these days. Think pink Stanley tumblers and Lululemons. Confused about this shift? We’ll clue you in ahead.

Their looks are proof, however, that the label’s offerings go beyond pleated miniskirts and preppy sweaters ... Corrin slipped into a transparent long-sleeved minidress. Under direct light ...

How many Stanley cups, Bogg Bags, and Kendra Scott necklaces does anyone need? Apparently, as many as you can buy. When Kim Vaccarella hears from her customers on social media, it's the same refrain.

preppy is “used to refer to a particular aesthetic that involves girly, bright-colored clothes and popular name brands, such as Lululemon and Stanley. It’s very similar to the definition of ...

Companies like Bogg Bag, Stanley, and Kendra Scott have been experiencing double- and triple-digit growth. Their loyal customers are not just continuing to pull out their wallets. They are ...