Discover how traditional K-beauty ingredients are garnering worldwide acclaim and revolutionizing global skincare trends.

One of the reasons TikTok has become a powerful tool for the Korean cosmetics trend is its thriving influencer ecosystem.

Salmon sperm, spicules, and exosomes—oh my! K-beauty has served as a north star in the skin care industry for over a decade ...

Read more here. In 2015, Charlotte Cho, the founder of Soko Glam, told our colleagues at the Cut that Korea’s beauty products were emerging as one of the country’s top exports. Since then ...

Products with natural Korean ingredients are in high demand in China and the US. South Korean beauty retailers are taking ...

The popularity and prevalence of the K-beauty industry and skin care products has been mainstream in the US for years, and the buzz around Korean beauty isn’t getting any quieter. Whether it’s ...

Kline + Company state in its recent K-Beauty report: “After a temporary decline in the early 2020s, driven by shifting ...

With similar ingredients and skincare routine, let’s see whether Korean or Japanese skincare is better for Asian women.

This February, art enthusiasts and culture lovers will have a unique opportunity to immerse themselves in the elegance of ...