The Toyota Crown Sport has been envisioned as a performance-focused GR model. The fictional render transforms the electrified SUV into a hyper hatch. Rumors suggest Toyota is developing a GR ...

Cars like the Prius and Camry could be prime candidates for this sporty treatment, but Toyota says they must have "enough engine performance" to justify the name.

Created to bring all of Toyota's various racing efforts under one banner, the team behind it also had a helping hand in ...

America’s best-selling SUV has some cool features we haven’t seen before, from its new tech to its versatile interior.

For example, this virtual artist, better known as Theottle on social media, has recently resorted to CGI slicing and dicing the Toyota Crown Sport crossover SUV into a fully-fledged GR model.

Toyota is boosting GR Corolla availability for US buyers by dedicating a production line at its UK plant. What does this mean ...

Toyota is moving some production of its GR Corolla sports car to Britain and will spend around $56 million on a dedicated ...

Compared to models like the Land Cruiser Prado, which has a day rate of $201, or the Toyota Crown, which costs $190 per day, the compact nature of the GR models seems to pay dividends in Japan.

Globally, Toyota sells GR Sport versions of numerous vehicles ... oriented Grand Highlander three-row SUV nor the luxurious Crown sedan is overly sporting, they do both offer upwards of 360 ...