The Swanson company then seized this opportunity to launch the TV dinner. Swanson's original frozen TV dinner consisted of a compartmentalized metal tray, an entrée, and two sides -- all for just ...

The popularity of frozen dinners continued rising during the 1960s, with stalwarts bursting onto the scene like Cool Whip and Green Giant buttered vegetables. Swanson also started adding desserts ...

According to the most widely accepted account, a Swanson salesman named Gerry Thomas conceived the company’s frozen dinners in late 1953 when he saw that the company had 260 tons of frozen ...

The first TV dinner may have been one of the smartest uses of Thanksgiving leftovers of all time. According to former Swanson employee Gerry Thomas, the frozen food company had about 520,000 ...

Even if by endurance alone the TV dinner has made its way into America`s heritage, it was fitting for the Campbell Soup Co.-owner since 1955 of Swanson, the original frozen dinner brand-to ...

Whether you were a hungry kid or an adult in need of a quick and cheap meal, frozen meals were indispensable in the 1970s.

The term TV dinner, or more accurately "TV Brand Frozen Dinner," has been a registered trademark to C.A. Swanson & Sons since 1954. According to a 2012 report by AMG Strategic Advisors ...