A viral video posted by a plastic surgeon has triggered criticism and concern after showing dozens of women undergoing ...

As low-down-time cosmetic tweaks go mainstream and AI edits get more believable, beauty becomes a quiet battle between who we ...

But there’s one procedure that many plastic surgeons would never get done themselves: a BBL. In a recent Reddit thread, ...

In the past, coastal cities like New York and LA set the beauty agenda. Now, thanks to influencer culture and reality TV, ...

A series of ads for Brazilian butt lifts (BBL) on social media platforms like Instagram and Facebook were recently banned by the UK's Advertising Standards Authority (ASA). These ads were found to be ...