PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

As evidenced by the costumes on Sirens, Pulitzer's colorful shift dresses have stood the test of time, bringing a carefree, ...

Summer 2025 cloth trends embrace comfort, sustainability and bold self-expression. Discover why this season's fashion feels ...

The high street retailer's cream pink and blue house print scoop back mini shift dress is the perfect summer holiday frock - ...

I tried on 12 of Nordstrom’s new arrivals for May 2025 to find the 7 best that are actually worth buying. Shop buttery-soft ...

It's time to give your closet the ultimate refresh, and what better way to do it than by looking to the cosmos?

River Island shoppers are loving a stunning mini dress that's perfect for summer. The high street giant is popular for its stylish clothing and accessories - and this is no different ...

Nearly three quarters of the way in to the show-stopping “Real Women Have Curves,” our ensemble busts out the show’s title ...

River Island customers are lavishing compliments on a "stunning" dress they came across on social media. Renowned for its ...

It's sundress season! And who wants to (or can) spend designer money when there are so many flattering summer dresses that ...

Summer style in 2025 is less about reinventing the wheel and more about feeling good in pieces that invite movement, ease, and that sun-on-your-shoulder feeling. So as the temperatures climb, take it ...

AS WE head into the long-awaited summer months, it’s the perfect time to embrace the seasonal shift with a full wardrobe refresh.  Lynne McKenna, who has styled high-profile celebrities ...