MAMMOTH COUNTRY — It's been just shy of a week since the Utah Hockey Club officially became the Utah Mammoth, and the new name, logo and branding for Utah's NHL franchise has been met with an ...

Presumably, the recent shift to using HBO-style colors for the Max logo will stick around when the HBO Max name is revived.

“There’s power in our name and there’s trust in our name.” Younger audiences, he added, “see us as a digital brand,” so executives opted for something “simple ...

This summer, streamer Max will bend the knee and rebrand back to its original name, HBO Max. The change comes just over two years after Warner Bros. Discovery decided to drop HBO from the streamer ...

Discovery-owned streamer formerly known as HBO Max, and currently known as just Max, is changing its name to … HBO Max. No, really. After spending multiple years and many millions of dollars ...

According to Toyota, the new name will help simplify things for buyers. We suspect it’s also designed to revamp the brand’s sole EV after a slow (to say it nicely) rollout in North America.

“There’s power in our name, and there’s trust in our name.” The direct-to-consumer platform will feature two subscription tiers at launch, said Roz Durant, ESPN’s executive vice ...

CHICAGO -- Cooper Flagg was inevitably prepared for a variety of different outcomes on Monday night. As the consensus No. 1 prospect in the 2025 NBA Draft, he was the focal point of the lottery ...

Scarlett Johansson had a surprising reaction to actor Justin Baldoni being name-dropped in her Vanity Fair interview amid his legal drama with Blake Lively. During her sit-down, the “Black Widow ...

"Our straightforward approach to name and pricing will help fans cut through the clutter, and provide them compelling options to access all our content within the enhanced ESPN App," Pitaro added.

When Cardinal Robert Francis Prevost was elected the new pope on May 8, he became Pope Leo XIV, making the spotlight shine a bit brighter on an already popular name. “It’s one of the first ...