New research published today by PwC reveals that AI has the potential to boost global economic output by up to 15 percentage points over the next decade. This would effectively add one percentage ...

After an ambitious switch to a new logo and a bold yet strange advertising pitch, the new Jaguar may be having second ...

Leaders are rethinking what building a strong brand means today and continually adapting their strategies to weave brand ...

After two years, the home of HBO is putting its most valuable brand back in the name of its streaming service.

HBO Max is back once again. Some industry observers applauded Warner Bros. Discovery's streaming rebrand, but others say it ...

Autodesk today unveiled one of its boldest brand transformations in its 43-year history with the launch of Let There Be ...

The New York Times is looking to talk to people whose work life has been affected by changes to diversity, equity and ...

The return to HBO Max also marks an "implicit promise" by the company to deliver unique and premium content, Warner Bros ...

The Conference Board recently revealed that American CEOs consistently rank climate risk and sustainability among their top ...

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