He looked preppy. His button-down collared shirt ... $100,000 from it by December through merch such as hoodies, hats and stickers. He transferred the trademark to an LLC that later hosted ...

This season, classic staples like argyle sweaters and trench coats pair up with recycled leather, edgy hardware and other unexpected flourishes. Emporio Armani jacket, $1,195, armani.com; J. Press ...

Merging preppy and sporty aesthetics, this off-white varsity polo is a hybrid between a varsity sweatshirt and rugby polo. The drop shoulders, wide sleeves, combined with the collar, button front ...