A new campaign insisting the soft drink goes best with grilled foods is timed to National Barbecue Day and includes a 60-second spot and an Instacart tie-up.

Trump's tariffs have created a new factor in the long-standing cola wars. Pepsi and Coca Cola have been rivals since the 1960's, and while the battle came close in the 1980's Coke has been the ...

Pepsi was once Coca Cola’s main rival — but now it’s slipped so far that it no longer ranks among the top three sodas in America. Just last year, Pepsi was dethroned by Dr Pepper as the ...

Pepsi is asking people out and about in Atlanta to sip from unmarked cups of Pepsi Zero Sugar and Coca-Cola Zero Sugar to decide which they prefer.

“This strategy resonates particularly well with younger demographics seeking alternatives to traditional cola drinks.” Fast forward a few months and Pepsi delivered more bad news following the ...

Pepsi-Cola Jamaica has officially partnered with Yardmas Carnival as the exclusive carbonated beverage sponsor for the 2025 staging of Jamaica’s Road March. The collaboration marks another ...

Pepsi was already losing the cola wars. The trade war isn’t going much better. It all comes down to where PepsiCo and Coca-Cola make the secret-recipe concentrates that are the essence of their ...

The cola wars used to be fought with slogans ... According to The Wall Street Journal, nearly all of the concentrate used for US Pepsi and Mountain Dew sales is now subject to a 10% tariff ...

The brand recently launched Sprite Squad, a text-and-scan activation that gives consumers access to digital experiences tied ...

Cola factory takes you inside one of the world’s largest Pepsi production plants to reveal how millions of cola cans are manufactured, filled, sealed, and packed every single day. From the ...