Pepsi reignites the Cola Wars with a nostalgic ad taking a jab at Coca-Cola, while Reliance’s revived Campa Cola disrupts the ...
This time, the battleground has expanded beyond the traditional cola giants, incorporating dairy and juice brands, each delivering unique messages to consumers ...
This news follows several recent viral moments for Poppi, including its Super Bowl commercial, merchandise collaboration with ...
She then teased that her boss “better be careful” before referring to an allegation from DeuxMoi two months before that ...
The deal boosts the food and beverage company's health-focused portfolio as consumers demand more better-for-you options.
PepsiCo is entering its prebiotic era ... Then, last month, its Super Bowl campaign of delivering influencers personal vending machines received criticism in response to its $25,000 price tag.
Taking a page from social media, marketers increasingly taunt competitors by name to vie for young consumers’ attentions.
Kwame Ametepee Tsikata—better known as Ghanaian hip-hop artist M.anifest—is smiling ear-to-ear from his home in Accra, Ghana, ...
Cola's 'half time' campaign for the ICC Champions Trophy 2025, PepsiCo came out with a full-page newspaper advertisement flipping the script with "any time" campaign.
In the ever-evolving PR and communications landscape, there are several professionals whose phenomenal contributions have ...
PepsiCo acquired prebiotic soda brand Poppi for $1.65 billion March 17. A move Olivia Munn is happy about: “After my very ...