New York (CNN) — Nike is in a major slump. The company’s global sales dropped 9% last quarter, including a 17% drop in China, Nike said Thursday. In North America, Nike’s largest market, sales dropped ...

Elliott Hill has made his strategy for turning around Nike Inc. very clear in his first five months as chief executive ...

Each of the 15 most innovative companies in advertising and marketing built strong campaigns using cultural cachet.

Nike also made the announcement as celebrity brands make for bigger competition ... Super Bowl commercial in nearly three decades — an ad that featured WNBA’s Caitlin Clark, star track athlete ...

Viral moments. Devastating pitches. Adoring crowds. For Skenes, everything is happening all at once as he tries to manage it ...

Celebrity net worth. Dwyane Wade and Gabrielle ... Tiger's partnership with Nike proved to be immensely profitable, with his first deal earning him $100 million within just 8 months of turning ...

As consumers tire of forced relatability, brands are embracing fantasy, spectacle and world-building to captivate audiences.

Karlie Kloss, supermodel and entrepreneur, took to her Instagram to share the news that she is expecting her third child with her husband, Joshua Kushner (businessman and in ...

The money that families spend on the pricey wares of Nike and Adidas (the main “industrial” actors in this system) is a tiny fraction of what they spend on club fees, tournament travel, and ad hoc ...

It culminates with a celebrity game at the Chase Fieldhouse ... called Pizzeria Bardea. You've seen the ads along the highway ...