Since joining the team in 2018, Jen has helped transform the Eagles' fan strategy into a global, content-rich experience.

Shock Top’s rebrand introduces a new visual identity that enhances its personality and offers an experience with every flavor.

In towns like Wildwood and Atlantic City, the marketing campaigns are more nuanced, tourism officials said, as they try to stand out from neighboring towns without direct comparison. Sometimes, the ...

In recent years, the chief marketing officer (CMO) job has grown tremendously in breadth and depth. Digital capabilities have significantly changed how marketing leaders can achieve growth ...

Biblical Greek contains three words for word: glossa, rhema and logos. Logos is to word what agape is to love. It is the highest word for word. It is a word that means more than just a word.

Please view our affiliate disclosure. In the dynamic world of affiliate marketing, the race to captivate audiences demands innovative and efficient tools. With the ever-evolving advancements in (AI) ...

If you don’t know your “gaze path” from your saliency rating, it might be time to sharpen up on attention metrics, especially if you have a movie or series to promote. AI-driven eye-tracking ...

Duolingo is now phasing out contract workers as it switches to using artificial intelligence for some tasks, a move that's part of the company going "AI-first". "AI isn't just a productivity boost ...

Brand campaigns like ‘You Got This’ contributed to an uplift in marketing investment. However, Adidas’s CEO warns price increases are on the cards following the US government’s tariff announcement.

Investopedia / Paige McLaughlin Social media marketing is the use of social media—the platforms on which users build social networks and share information—to build a company's brand ...

The custom piece, which is rumored to be worth well over $100,000, is diamond-studded and has a logo that looks like a dollar sign squared, which represents Sanders' initials and the money he ...

Lining the hallowed passage—the path on which every prospect who is at the draft will walk before their name is called—will be handcrafted wooden logos for all 32 teams, meticulously created ...