New Era has murdered out every part of this hat, including this sick blacked-out 59FIFTY sticker. Stitching and fabric of the hat? Blacked Out. Hat tags? Blacked out. Team logo? Blacked out.

The hat, emblazoned with Chance’s trademark “#3” and adorned with a New Era sticker and logo, generated $2.53 million in equivalent advertising value for the privately-held company ...

The backlash to the New Era upside down logo was swift and harsh from baseball fans sick of a year full of bad design drops. What in the world was New Era thinking with its latest hat drop?

Major League Baseball uniforms will look a bit different in the postseason, as the New Era logo will be added to the left side of each player's cap beginning with the wild-card games, the ...

This blunder comes a year after another flub from New Era last year with an Oakland A's cap that superimposed the A's logo over another A's logo in the background to create what appeared to be a ...

New Era realizes placing a corporate logo on an item that previously only held team and league logos will take some getting used to, but they feel like if anyone belongs on the caps, it’s them.