Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access ...

SAG-AFTRA’s National Board overwhelmingly approved 2025’s Commercials Contracts tentative agreements reached with the Joint ...

In today’s highly competitive business environment, small businesses in the UK face numerous challenges, from limited marketing budgets to the struggle of reaching the right audience. However, one ...

At Variety's Entertainment Marketing Summit, executives from legacy studios, streamers, TikTok and Google kept returning to ...

Early signs of deceleration in the U.S. digital ad industry began to hit in April.