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McDonald’s first served them in 1949 ... There’s a lesson here, which is that your brand isn’t about slogans or logos. Your brand is about the way people feel about your business.
If you thought the McDonald’s logo was an abstract rendering of two massive, bendy French fries dipped into a pool of sweet, tangy ketchup, it's not a bad guess—but the logo colors actually have ...
The McDonald's 'golden arches' emblem is one of the most distinctive logos in the world. It has been used since 1961 - but people are only just learning the psychology behind the iconic colours ...
There are only a few places where the McDonald's logo isn't yellow and red, and you'd have to drive to Arizona to find one of them. A store in Sedona instead has a unique set of teal colored ...
We've seen various brands drop their logo on adverts lately, and McDonald's is the latest to release a spot with almost no branding at all. The campaign features a series of 30- and 10-inch films ...
The restaurants are also using a new logo and branding following McDonald’s exit from Russian in response to the invasion of Ukraine. “The name changes, love stays,” a slogan outside the ...
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