The next wave of data management disruption is coming, as AI churns out more unstructured data. Is your stack prepared? The ...

Just imagine a stack of Lego bricks ... See, the people behind the martech need to be wizards a bit, too. They cannot be only one-dimensional, hard-core geeks (I am a geek and I am proud of ...

Clients upon clients have been wondering aloud how their sprawling martech stack got to its current state, which can best be described as a Frankenstein's monster. It's easy to understand how so many ...

If your team is in the market for a marketing automation platform, here are eight things to keep in mind. The post 8 ...

The long-standing tug-of-war between marketing and IT for control over the MarTech stack has reached a pivotal moment. As ...

This article will illustrate the obstacles that come with a platform-heavy marketing tech stack, including the effects of inevitable data disparities. More Platforms, More Problems Around 90% of ...

The martech landscape is complex and riddled with unique challenges such as finding the perfect tool It's not a walk in the park to put together your brand's 'martech stack' that can deliver ...

Digital studio TAG, which specialises in strategy, technology and marketing for medium-sized to enterprise-level businesses ...

MessageGears, the leading data activation and engagement platform for enterprise brands, today released findings from its recent survey to better understand how enterprise retail brands are managing ...

Act-On Software won their award for innovation in AI technology, and specifically their advances with Act-On True Open™, AI tech that identifies non-human (bot) email opens, clicks, and engagements so ...