Discover how brands can maintain customer relationships between purchases of long-lifespan products with content and ...

With its $80 million funding round, Hightouch becomes a startup unicorn. It uses AI to transform marketing and sales, ...

AI startup Hightouch has raised $80 million on a $1.2 billion valuation for marketing tools powered by machine learning and ...

Universal Destinations' exec Alice Norsworthy breaks down the emotion, guest previews and multiple platforms (like the Super ...

The Blair Partnership, the literary agency that has repped J.K. Rowling since it was first set up in 2011 by Neil Blair, has ...

A marketing strategy can either support the realisation of your business’ goals or facilitate the exhaustion of valuable ...

Most people report that online reviews are one of the main factors they consider before making a purchase. Unsurprisingly, ...

TreeHouse Foods became a behemoth in the domestic private-label food space, with more than $6 billion in sales in 2016. But size hasn’t led to better profitability, as the company generated a 10% ...

Marketing and personalization startup Hightouch locked up an $80 million Series C led by Sapphire Ventures, minting it as a ...

Marketing software startup Hightouch today announced that it has closed a $80 million funding round at a $1.2 billion valuation.

GenAI has made waves across every company, and marketing is one of the core disciplines navigating the choppy waters.

As consumers increasingly reach for better-for-you options, the beverage giant is entering a market dominated by brands like ...