For him, luxury is longevity. “I always want to make sure that quality is at the forefront of anything I do,” he says. “You know, there’s quality in design, in longevity, in the product ...

Design studio Ragged Edge has rebranded British luggage company Globe-Trotter ... says that the new logo is an attempt to tell this kind of story, as well as eschewing the “characterless wordmarks ...

This rise in discreet branding preferences corresponds with broader market movements. According to Statista, the U.S. fashion industry is expected to generate $370 billion in revenue in 2025, with the ...

Not an April Fool’s joke: Chinese smartphone giant Xiaomi announced a new logo at its Mi Mix Fold presentation as part of a long-awaited brand identity overhaul Following Burberry, Berluti and ...

the new logos, design ethos, and exclusive positioning provide a clearer sense of where the brand is headed. This transformation marks the beginning of Jaguar’s evolution into a modern, luxury ...