And for us, the Two Horse® logo does just that. As the company Historian, let me share a bit of history. In 1873, Jacob Davis and company founder Levi Strauss invented the first blue jeans using ...

As Levi's have shown over the years, brands become icons by telling powerful cultural stories and addressing societal tensions ...

Hold onto your cowboy hats and break out those bootcut jeans, because Queen Bey has just wrangled up the ultimate fashion essential for your “Cowboy Carter” era. In a match made in denim heaven, ...

In 1886, Levi's started including a leather patch on its clothing containing a logo with two horses ... troubling reminder of a dark period in US history. In the 1880s, the US government passed ...

The logo tee is the latest Levi's icon to be reimagined by Beyoncé. On Monday, Levi's and Beyoncé released their first product collaboration from their "Reiimagine" campaign. The pair of men's ...

One T-shirt and tank style, for example, has the “Fight Stigma” logo on the front and ... values and giving everyone a voice.” Levi’s has a long history of supporting the LGBTQ community.

The logo tee is the latest Levi’s icon to be reimagined by Beyoncé. On Monday, Levi’s and Beyoncé released their first product collaboration from their “Reiimagine” campaign. The pair of ...