Companies spend millions developing logos to represent a brand. Some of them have hidden meanings steeped in the history and ...

Like many of the best car logos, the Tesla logo was originally conceived to look good on the front of vehicles, which it why ...

A new name, logo and color palette for Oglebay were unveiled Friday as part of the park’s rebrand focused on brand and ...

The logo, weighing 560 pounds (254 kilograms) and measuring 12 feet by 9 feet (3.7 meters by 2.7 meters), attracted ...

The blue Twitter bird sign that once was once mounted on the exterior of the San Francisco headquarters of the social media ...

Former IBM Americas CMO Maria Bartolome Winans was the second employee of its 2021 managed infrastructure services spinoff, ...

A new, refreshed brand has been unveiled for the University of Alabama at Birmingham. The recently launched visual identity ...

Ben & Jerry’s battle with owner Unilever over Palestinians is just the latest example in a long history of entanglement.

A new name, logo and color palette for Oglebay were unveiled on Friday as part of the park’s rebrand focused on brand and ...

New York Rangers forward Vincent Trocheck’s wife, Hillary, runs her own sports apparel brand, Statement Threads.

There's a rich history behind Willie G, the Harley-Davidson skull that's now embedded in the lore (and merchandising) of the ...

Edmonton Oilers captain Connor McDavid’s wife, Lauren Kyle, launched her sportswear brand, Sports Club Atelier, last year in December.