Tim Newcomb covers tennis gear/business, stadiums and sneaker tech. René Lacoste was an inventor. His love of tennis—he won seven Grand Slam single titles before retiring in 1932—led his list ...

Lacoste never strays far from tennis. The brand born in 1933 by legendary French player Rene Lacoste has embraced all things tennis with the launch of its latest lifestyle sneaker, the L003 Neo.

Lately, when it comes to events, party planners seem to be talking a lot about creating an interactive, immersive experience to promote their brands. This weekend, Lacoste created an experience ...

Tennis stars are getting their game on in limited-edition styles created by the French heritage brand for FP Movement.

Performance is everything in professional tennis. But that does not have to come at the cost of style. Few, if any, brands can balance technology with taste, such as Lacoste. When fans see the ...

This past week, Lacoste celebrated the launch of the Novak Djokovic tennis court in Belgrade, Serbia. In partnership with the Novak Djokovic Foundation, Lacoste designed a fully renovated tennis ...

Ella Emhoff revived the tennis-core trend at Lacoste’s fall 2025 fashion show in Paris on Sunday. The stepdaughter of former vice president Kamala Harris evoked Wimbledon’s signature dress ...

Lacoste is proud to announce the renewal of the contract with rising tennis star @DaniilMedwed until 2026. In the essence of the brand's founder, it is his elegance of play and his spirit that ...

On Sunday, Lacoste's best players spent some time teaching ... who may one day be inspired to take up tennis just as seriously as they did. Though Mahut lost in the singles qualifying event ...