Lego Friends, a new range of the iconic Danish construction toy explicitly aimed at young girls, will feature five Bratz-esque 'mini-dolls', each with their own personalities, names and interests ...

The iconic toy brand is apologizing to customers ... “Hey @LEGO_Group, I fixed your Lego Friends magazine discussion among girls. You made it look like girls can’t science and perpetuated ...

When the Lego Friends line began, in 2012, it was criticised by some as playing up to stereotypes of what toys for young girls should be. The colour pink was everywhere, almost all the minifigures ...