The Barbie movie has taken social media by storm lately thanks to a marketing budget of 100 million dollars. Social media ...

Kreiz, a former entertainment executive, has led a major turnaround effort since joining Mattel in 2018, focusing on IP ...

There were just a limited number of LeBron 'Kenbassador' Barbie dolls available at Akron's House Three Thirty and they were gone within an hour.

Surrounded by hundreds of Barbies at her home in the northern Spanish port of Gijon, TikTok influencer and collector Noemi de ...

Social media and artificial intelligence (AI) have reunited once again for a trend where users are transforming themselves into Barbie dolls. Using ChatGPT, users are transforming photographs into ...

transforming photos into stylized Barbie doll avatars using AI tools like ChatGPT and image generators. Users are crafting detailed prompts to achieve the iconic Barbie aesthetic, characterized by ...

In a fresh trend, people are asking ChatGPT and other forms of AI to turn themselves into Barbie dolls. These fake action figures come complete with outfits, accessories and special edition labels ...

Watch out, Ken. LeBron James is moving into the Barbie universe as Mattel prepares to launch a new doll in the likeness of the NBA great. James was chosen as the brand's first "Kenbassador" due to his ...

CALIFORNIA - Watch out, Ken. LeBron James is moving into the Barbie universe as Mattel prepares to launch a new doll in the likeness of the National Basketball Association (NBA) great. James was c ...

LeBron James has made history as Mattel’s first male “Kenbassador,” becoming the first male athlete featured in a Barbie set. Priced at $75, the collectible doll has already seen pre-sale ...

That’s why partnering with Barbie to release the LeBron James Kenbassadors doll is such an honor. It’s an opportunity to recognize the powerful impact of role models who instill confidence ...

Los Angeles Lakers star LeBron James has captured the attention of fans online for how he reacted to his Barbie doll. In a video shared on Instagram, James was handed a doll created in his image ...