Some of us pine for the days when our favorite snacks were still on the market. These blasts from the past might reignite ...

In this week’s notable new products gallery, Breyers freezes a classic summertime campfire treat, IQBAR partners with a ...

We Keebler elves can't wait to venture out of the forest and bring the magic of the Hollow Tree to cities near you...Goodness, I can't remember the last time I was so excited about new cookies!

The Keebler Company was founded nearly 172 years ago, but the most famous part of its brand is a third as old: its eponymous elf characters were created by Leo Burnett Worldwide in 1968. Keebler, ...

Keebler has released a brand new cookie onto the market this month, as they have debuted the new E.L. Fudge Choco Vanilla Cookies. As you can see here, they have made a new sandwich cookie with a ...

To receive daily news and insights, subscribe to our free daily Marketing Dive newsletter. The Keebler Company was founded nearly 172 years ago, but the most famous part of its brand is a third as ...

Just like Chipwiches (there's now a Thin Mint version!), Rice Krispies Treats, and Reese's Peanut Butter Cups, Keebler's E.L. Fudge cookies were a quintessential part of my childhood. They're ...