Perms (short for permanent) are a hair treatment that alters the curl pattern and texture of hair via chemical intervention.

Believe it or not, perms are making a comeback. If you grew up in the ‘80s, you're probably all too familiar with the hair treatment: the spiral, tight curls formed by chemical processing that ...

"They are certainly not your mother's perms from the '80s!" he says. "I have a lot of clients that come in requesting soft, natural waves, so we do what's called a body wave. It's perfect for them ...

When 19-year-old Charles Chen got a perm in early 2022, it was a spur of the moment decision. “I was looking for something simple to style,” he said of his “naturally bone straight” hair.

Although we typically associate the hairstyle with the '80s, perms have been around much longer than that, which is why the hair treatment is largely seen as, well, kinda outdated. But if you ...

Wait long enough and everything comes back in style is an age-old truism. That day has arrived for perms. Hair salons across metro Detroit are seeing a blast from the past with the return of the ...

An earlier version of this article spelled Tanee Newby's first name incorrectly. The article has been updated. When Ashley León, 28, saw pictures of perm kit boxes on Twitter, it instantly took ...

reflective Aviators and mahoosive hair. Everyone's clicking on... The perm-effect curls could be straight off the catwalk, with models at the Holly Fulton show in London rocking 70s ringlets.