McDonald's strategy emphasizes its competitive strengths through a "MCD" framework: relevant marketing, core menu development, and the four D's: digital, drive-thru, delivery, and development.

P2P payments make sending money fast and easy. Learn how they work, their security features, benefits, and the best platforms ...

Abstract: Purpose: Examining the Ethical Implications of Data Privacy and Targeted Advertising in Digital Marketing: Consumer Perceptions” is to investigate and ...

A focus on client relationships, rather than products, and investments in AI are helping the company in an increasingly ...

The prestigious award recognises the innovative and impactful approach of Emirates Islamic’s campaign, which celebrates the rich culture and heritage of the UAE ...