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Chinese bubble tea and ice cream giant Mixue Bingcheng has become the world’s largest food and beverage chain, topping McDonald’s and Starbucks in store count. According to Newsweek ...
Hong Kong’s latest mega-IPO comes from a brand unfamiliar to U.S. investors, yet is also a household name to many throughout ...
as well as equipment such as refrigerators and ice-cream makers, to its franchises. Faced with weak job prospects, many Chinese might find Mixue’s business proposition palatable. The initial ...
Mixue sells its ice cream and drinks at around 40 US cents to US$1.50. In comparison, popular Taiwanese-based tea franchise Chatime markets its products in between $1.34 and $2.67. Mixue ...
Investors should know that China’s Mixue boasts a solid balance sheet at present. The chain of ice cream and iced tea stores ...
Mixue Ice Cream and Tea currently has 21,000 stores in China and 600 stores in 11 Asian countries. Five years ago Mixue went global with its first international store opening in 2018 in Hanoi, Vietnam ...
Mixue began as a drink stall in Zhengzhou, the capital city of China's Henan province in 1997. In 2006, Mixue started selling ice cream cones for 1 yuan (S$0.21) and the brand opened its first ice ...
Shares in Mixue, a Chinese ice cream and bubble tea chain, surged over 40% on Monday, the first day of trading after an IPO that raised 3.45 billion Hong Kong dollars ($444 million). Mixue was ...
Mixue has dominated Southeast Asia’s ice cream and tea businesses for five years, having opened its first outlet in Vietnam in 2018. Based in China, where it operates 22,500 stores, around 1,000 ...