Unilever believes creator marketing will accelerate change in a competitive market. How will this increased investment ...
I don’t have any emotional engagement with any brand when it comes to portfolio management,” Unilever CEO Fernando Fernandez ...
Fernando Fernandez joined Unilever as CEO, following the surprise exit of predecessor, Hein Schumacher. Last week the new ...
Fernando Fernandez has said that the FMCG channel would contribute 10% to 15% of the revenue of its Indian subsidiary ...
Fernandez spoke publicly for the first time since replacing Hein Schumacher as CEO, making a “commitment” to food.
Unilever has already made waves in the influencer space. In 2023, it partnered TikTok to launch dedicated content series and programme activations to be housed in a #CleanTok content hub, which was ...