PostcardMania expanded its multichannel marketing campaign, Everywhere Small Business, by adding variable QR codes to the ...

"With the unique QR code on their baseballs, we can change this throughout the season, so you might catch a ball in April, and then in August it's a different thing that the QR code takes you to ...

The Khyber Pakhtunkhwa province of Pakistan is taking broader moves toward digital transformation with the launch of the ...

When a recipient scans their unique QR code, that action is fully attributed so marketers can better track performance and response down to an individual level, enhancing follow-up opportunities.

Teams using QR data to build richer customer profiles are the ones turning real-world moments into long-term momentum.

Why Gmail is replacing SMS codes with QR codes - and what it means for you With SMS an unsecure method of authentication, Google is eyeing a more robust solution with QR codes.

QR codes allow brands to create meaningful customer connections in new ways. They have the potential to transform passive customers into active brand advocates.

QR codes are everywhere these days – on restaurant tables, at checkout and even on the bills you receive in the mail. But not every QR code you come across is sure to be legitimate.

QR codes are everywhere these days – on restaurant tables, at checkout and even on the bills you receive in the mail. But not every QR code you come across is sure to be legitimate.

First, a hyper-targeted mailing list is created according to the goals of the campaign. Then, a unique QR code is created for each and every mail piece for the specific recipient on the mailing list.