Months after a law governing Cuba-confiscated trademarks was enacted to address a dispute over an iconic rum brand, a fight ...

The company said, “Heineken (HEINY) is shaking up the dating app scene – not for romance, but to help young adults discover new bars and ...

Beer brand Heineken has appointed WPP as its global shopper marketing and commerce partner for the iconic Heineken brand ...

French multinational malt producer Soufflet Malt is investing €100-million in a new malting factory on the site of beer ...

A partnership focused on areas like in-bar, retail and sponsorship activities will lean on the artificial ...

Heineken has chosen WPP as its global shopper marketing and commerce partner as it seeks to harness its AI-powered marketing ...

Executives from AB InBev, Asahi, Heineken are to feature at Just Drinks’ annual International Beer Strategies event, which ...

WPP is expanding its partnership with Heineken and using an in-house artificial intelligence platform for shopper-marketing activities, underscoring the growing role AI plays in ad firms' pitches.

Berenberg initiated coverage of Boston Beer (SAM) with a Hold rating and $281.10 price target The macro environment “has not been kind to the ...

Heineken N.V. reports the progress of transactions under its current share buyback programme Amsterdam, 31 March 2025 - Heineken N.V. (EURONEXT: HEIA; OTCQX: HEINY) hereby reports transaction details ...

The Bavarian brewery Olchinger has filed for bankruptcy in a Munich court due to mounting financial problems, reports ...

Heineken has selected WPP as its global marketing and commerce partner, as it looks to leverage AI to enhance its retail ...